Merchandising teams make up pricing cards all day long, across multiple stores. The quality of the pricing card, prior to a crazy-8 style card, was entirely dependent upon the penmanship and attention to detail from the merchandiser. I had worked with merchandising teams that would hire calligraphy experts to come in once a year to train their team making up better pricing cards, with a clean and consistent look. I learned there were too many variables to allow for consistency across multiple merchandisers, stores, states, etc. -- so we came up with a solution that allowed for a clean look that also managed to give an additional branding solution.
I would print these cards on a 12PT uncoated stock ( mass production via trade offset printers) - this would allow the merchandiser to use a standard Sharpie marker to black out the number portions they did not need. I offered these cards in a variety of shapes, sizes, and finishes. Some cards would be shrink wrapped in to sets of 100, 1000, etc. other cards would have adhesive tear away tape already set on the back of each card.
